Ideas that move occupancy
Practical thinking on apartment marketing, SEO, AI visibility and multifamily growth.
Discovery Campaigns Are Upgrading to Demand Gen Starting October 2023
Before we discuss the upgrade, what is a Discovery Campaign?…
Why Performance Max is Worthy in Your Network Mix
Google Performance Max is a new ad format that uses machine learning to optimize your ads across Google’s entire network, including search, display, and video. …
3D Floor Plan Renderings
When it comes to listing apartments for rent, 3D floor plans are an essential component of any property listing. They offer prospective renters a visual represe…
Google Business Profile & Apartment Marketing
As the multifamily industry becomes increasingly competitive, property managers are turning to digital marketing strategies to help their communities stand out …
Chat GPT & Bing
As the world becomes increasingly digital, search engines play a critical role in how people access information online. While Google dominates the search engine…