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AEO & GEO · AI Search

When prospects ask AI where to live, get named.

Answer and generative engine optimization for apartment communities — so ChatGPT, Gemini, Perplexity and Google AI Overviews recommend your community instead of the comp down the street.

The Maddox · AI visibility · Last 30 days
Named by ChatGPT 68%▲ 12%
AI Overview appearances 41▲ 9
Share of voice vs comp set #2 of 12
Prompts tracked 40
The problem

AI answers name three communities. You are not one of them.

Prospects ask ChatGPT where to live and your community never comes up
Assistants cite ILS listings and review sites instead of your own pages
No analytics tool tells you whether you were in the answer at all
What's included

Everything it takes to be the answer, not a link.

AI-Optimized Content

Blog and landing content written for how assistants read, plus FAQs derived from real prospect and resident questions and structured to capture featured snippets and voice search.

Schema & Structured Data

Automated FAQ, organization and article schema so your pages are eligible for rich results and legible to the models parsing them.

AI Visibility & Sentiment Tracking

How often you are named in AI Overviews and generative chat, at what position, and in what tone — tracked over time, not guessed at.

Citation & Brand Mention Analysis

Which sources the assistants actually cite when they answer, and where your community is mentioned across the web.

Competitive AI Benchmarking

Share of voice against your comp set, so you can see exactly who is taking the answers you want.

AI GBP & Local Enhancements

Google Business Profile and local signals tuned for the AI-era local answer, where the assistant summarizes rather than lists.

FAQs

AI search for apartments, answered.

What are AEO and GEO?

Answer Engine Optimization and Generative Engine Optimization: getting your community named inside AI-generated answers, rather than ranked in a list of blue links. Same goal as SEO — being found — but the surface is a paragraph that mentions three communities instead of a page that lists ten.

How is this different from SEO?

SEO earns a position on a results page. AEO and GEO earn a mention inside the answer. They share a foundation — crawlable pages, structured data, authoritative content — but assistants weight sources, citations and sentiment differently than Google’s ranking does, and being page-one is no guarantee of being quoted.

Which assistants do you track?

ChatGPT, Google AI Overviews, Gemini and Perplexity — the four prospects actually use — across the questions they ask about your market.

How do you actually get a community named more often?

Assistants quote sources they can parse and trust. We publish the content that answers the questions being asked, mark it up so machines can read it, tighten the local and review signals they lean on, then measure which changes moved the answer.

How do you measure it?

With Apartment Visibility, our own platform. It runs your prompts against each assistant on a schedule and reports how often you are named, your position, sentiment, competitor share of voice and the sources cited — the numbers in the panel above.

Ready to find out what AI says about your community?

Get a free AI visibility audit and see exactly how ChatGPT, Gemini and Perplexity answer today.